In April 2014, Martin Martinez officially launched his privileges programme, Entrepreneur Card.
Last night, Sydney-based entrepreneur Martin Martinez officially launched his privileges programme, Entrepreneur Card. The membership programme, priced at $495 a year, has been designed expressly for small and medium-sized business owners, who don’t receive the same nurturing that larger businesses do.
Australian entrepreneur Martin Martinez has recently unveiled Entrepreneur Card – a membership and rewards based programme dedicated to entrepreneurs and SMEs. Based on the US organisation Founders Card, the programme offers access to networking opportunities with well-established entrepreneurs and business leaders, as well as exclusive benefits and privileges from local brands in the travel, accommodation, lifestyle and dining industries, to name a few.
There are four ways aspiring entrepreneurs can develop their million dollar idea. They can stand in the shower and wait for the ‘aha!’ moment. They can listen to customer complaints and detect trends. They can market-test an existing idea to see if anyone else cares. Or they can just steal someone else’s.
So you’ve come up with an idea and now you’re looking to raise capital? Before you approach investors, you might want to take this reality cheque. Entrepreneur and investor Martin Martinez spoke candidly with Shoe String about some of the misconceptions that have surfaced in the startup community about Australian investors; and made a compelling argument as to why bootstrapping is the best approach for startups.