Following a company re-brand and the launch of its service in Perth, Deliveroo Australia has today announced the launch of a new platform called Deliveroo for Business. The platform was created to target the increasing popularity of corporates ordering food at lunch.
Global restaurant delivery startup Deliveroo has announced its expansion into Perth, its 100th city, and unveiled new branding.
The funding will go towards expanding the service in new and existing markets, as well as facilitating the continued rollout of RooBox, delivery-only kitchens built out of shipping containers established in areas currently not reached by the core Deliveroo service.
Six months on from its launch into Sydney and Melbourne, food delivery startup Deliveroo has announced its expansion into Brisbane. With 50 local restaurants on board, the service will be available in the Brisbane CBD, Fortitude Valley, New Farm, Teneriffe, and Spring Hill.
Deliveroo is just the latest food delivery startup to hit our doorsteps, joining a number of services including Menulog, Delivery Hero, and EatNow. However Levi Aron, Deliveroo’s country manager for Australia, doesn’t quite see the other services as competition. In fact, though the core service is the same, he believes Deliveroo does something different by delivering food only from mid to high-end restaurants – restaurants that traditionally don’t deliver.