News, Insights and Stories from the Australian and New Zealand tech ecosystem.

Bislr launch & announce $3.5 million Series A funding

The Australian born Mike, Chris and Peter Sharkey  launched their new venture Bislr officially last week in San Francisco. It is a new intelligent website marketing solution.  With Bislr, web marketers have total control to immediately create, optimize and manage websites and campaign sites for the social and mobile era. Along with the new solution, Bislr  announced that it has raised a $3.5 Series A round of funding led by Southern Cross Venture Partners. The round also included personal investments from both Tim Draper and Terry and Katrina Garnett.

Though the solution has slightly shifted from what we originally reported on last year before the team moved to San Francisco, the core purpose still remains, and that is all around creating an easy to understand, easy solution for small business owners to market their products and services online, in a way that keeps it simple, and the results and analytics around their marketing activities clear and concise.

Bislr’s intelligent website marketing gives small businesses an all-in-one, drag & drop solution for web and demand creation. In just a few days and for about one-tenth of the typical cost, startups can:

  • Launch their websites and begin to generate qualified leads
  • A/B test calls to action
  • Track marketing campaign ROI
  • Send email marketing campaigns
  • Segment their databases

“The social and mobile website of the future is here; the traditional corporate website is dead,” said Bislr co-founder Michael Sharkey. “We, like many marketers, were frustrated by a lack of integrated tools to build and manage websites. With the disruptive growth of smartphones and tablets, it’s made the issue more prominent. We’re excited to launch Bislr today; we’re bringing to the market the first intelligent website marketing solution that solves web marketers’ biggest time-wasting problems, and empowers them to deliver their highest-impact, most creative projects. With Bislr they’re going to deliver highly qualified leads from the web much faster and for about a 10th of the traditional cost.”

Bislr are holding a launch webinar this week to take people through the product. You can register for free here.

Picture: Nikki Short Source: The Australian

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