News, Insights and Stories from the Australian and New Zealand tech ecosystem.

Guerrilla Marketing Done Right – How Far would you Go?

 

I love guerrilla marketing stunts and NAB have been turning theirs into commercials for a while now, they are both entertaining and engaging. Above is the latest from the product Fantastic Delites, where they built a machine, put it in a busy shopping centre and tested how far people would go for a free box of product. It’s a couple of weeks old but it’s a cracker! [Dad Joke!]

What type of things have you done in your company / startup to engage your audience and get the word out?

 





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